THAIFEX 2026 Generates New Deals Across More Than 10 Countries. Official UK Market Launch Set for This July.

When you hear the name Sriracha, what’s the first thing that comes to mind? For many Thais, it’s the iconic Sriraja Panich sauce from the Sriracha district in Chonburi, while for many Americans, it’s the famous rooster-branded Sriracha sauce from Huy Fong Foods. So, which one came first, and how did this fiery condiment become a global sensation? Let’s dive into the fascinating story behind Sriracha sauce!